Persona 5 Royal is Sega’s highest-selling game since 2020

Sega recently held its annual management meeting. Typically, when the presentations from these meetings are made public, specific sales data is redacted. However, someone at Sega forgot to do this, revealing the lifetime sales for key games like Persona 5, Sonic Frontiers, Yakuza: Like a Dragon and more.
The document, spotted by IG, shows previously unseen sales data for 11 Sega titles over the past six fiscal years. The data confirms something we already knew – Persona 5 continues to be a massive hit for Sega, outselling franchises like Sonic, Yakuza and even its sibling franchise, Shin Megami Tensei. Since 2020, Persona 5 Royal has sold 7.25 million copies and continues to be a top-selling game each year.
For comparison, Persona 3 Reload, which launched in early 2024, has amassed 2.07 million sales. Soon, Sega will also launch Persona 4 Revive, which is regarded as a fan favourite for Persona enthusiasts. Persona 6 has not yet been announced.
Shin Megami Tensei, the original franchise that birthed Persona, has also maintained relevance in recent years, with Shin Megami Tensei V shifting over 2.11 million copies since launch.
Sonic Frontiers is the next major game on the list, having sold 4.57 million copies since its launch in late 2022. Team Sonic Racing isn’t too far behind, with the kart racer achieving over 3.5 million copies sold.
Creative Assembly appears to be in a good position with its Total War franchise. Total War: Three Kingdoms is listed as having sold 3.21 million copies to date, and the studio has plans to unveil the next wave of Total War strategy games in a showcase later this year. Total War Warhammer 3 is a little further behind Three Kingdoms, having sold 2.34 million copies.
Yakuza 7, otherwise known as Like a Dragon, was a turning point for the franchise. With Yakuza 7, the series shifted from action combat to a turn-based system, reminiscent of classic JRPGs. The game has sold 2.86 million copies since 2020, and its sequel, Like a Dragon: Infinite Wealth is closing the gap, reaching 1.66 million copies sold since its release in early 2024.
KitGuru Says: I anticipated Like a Dragon: Infinite Wealth and Yakuza: Like a Dragon to be a bit further along in sales, but it seems to be doing similar numbers to the more recent Total War games.