Apple In Talks With Anthropic And OpenAI To Supercharge Siri, Aiming To Deliver Advanced AI Features While It Continues Work On Its Own Models
Siri has been long facing backlash for not coming with the same capabilities that other rival assistants tend to offer such as contextual awareness and natural language understanding. Users have been asking for a more powerful Siri experience for quite some time and while Apple Intelligence did promise to offer more personalization and a more smart AI assistant, but it still lacked the offerings of the modern AI era. Now, it looks like that is about to change as according to a recent report, the Cupertino-based tech giant s in talks with OpenAI and Anthropic for a potential integration.
To advance Siri’s capabilities, Apple is in discussion with OpenAI and Anthropic for a possible integration
Siri has struggled to handle multi-step conversations due to the rigid command structure built in which is not able to adapt to different ways of putting the query just like other LLM models would be able to. Similarly, complex questions that are open-ended or involve reasoning is also not a strong forte of the assistant. Apple has also been very snail-paced when it comes to evolving Siri and expanding its functionality. To address these shortcomings, as per a recent Bloomberg report, Apple is said to be looking into a potential partnership with OpenAI and Anthropic for embedding their advanced LLM models into Siri.
Currently, Apple is said to be evaluating both OpenAI and Anthropic’s AI models which are tailored to be able to run on the Private Cloud Compute servers, with no final conclusion yet on replacing Siri’s existing technology. The internal testing however, as per the report, point in the direction of Anthropic’s models best suited for Siri’s needs. Even the preliminary financial conversations between the two are also said to be going on, although Anthropic is seemingly demanding a multi-billion dollar amidst the growing costs.
Apple might consider other option for partnership, given the high demand put up by Anthropic and weigh the best options available for integration to bring a more advanced and intelligent Siri for its users. While the tech giant has been working on its own large language model but Siri’s struggle with AI is also not a mystery especially given how the company promised new Siri capabilities powered by Apple Intelligence, but failed to deliver the features in time.
Apple even invited quite the criticism when it announced in March about the potential delay in Apple Intelligence powered Siri capabilities until 2026, but given the backlash, it changed its plans and now intends to bring the functionality in the iOS 26 update. A potential partnership with OpenAI or Anthropic could help Apple to continue developing its own LLM model while delivering on its AI promise.
